With an expired listing, it is possible for the owner of the property to receive upwards of 300 calls within the first 48–72 hours. Imagine that experience of the homeowner, they listed their property with a real estate agent and the house did not sell. Then they get bombarded with calls from Agents wanting to re-list the property. Talk about an emotional roller coaster.
Yes, you read that right 300 calls within 72 hours. We have spoken with people who have turned off their phones, taken them off the hook, and changed their voicemail. However, the statistic is that the average expired listing is ready to re-list the property for sale 45–90 days after the expired listing. This means based on this math you are better to skip the follow-up with this lead within 72 hours. And start contacting them 14 days and continue to contact them for 90 days after the date of their expiry.
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